Grow Your Business with Mastermind Groups

In Napoleon Hill's classic book Think and Growparts of the country. Here we share ideas specific
Rich, there is a story about the "The Ignorantto coaching and growing a coaching business. We
Man who made a Fortune." Hill tells how multihave a similar structure, but because we are all
millionaire Henry Ford was once called "ignorant" incoaches, and there are fewer of us, we will take
a Chicago newspaper editorial. Ford brought atime to coach one another on issues. The benefit
lawsuit and during the trial was tested byhere is that each knows first hand what the
newspaper's lawyer to see if he was indeed,challenges are for a coach and yet has a slightly
ignorant. One of the questions he was asked wasdifferent point of view because we are all from
how many troops the British sent over to putdifferent states, have a different target market
down the rebellion in the American colonies. Fordand are at different stages in our careers.
didn't know the answer to the question andHow do I get into one?
quipped, "I heard that it was a considerably largerDon't wait to be invited. Start with a group of
number than went back!"people you admire and call them or meet with
He then countered, "I have a row of buttons onthem one by one and tell them you want to start
my desk, and I can push to summon to my aid,a mastermind group. Ask them all to get together
men who can answer any question I desire tofor lunch at a restaurant and tell them what you
ask....why should I clutter up my mind with generalwant, what the benefits would be, then see who
knowledge for the purpose of answeringshows up. At that first lunch, talk about the
questions, when I have men around me who canbenefits of a Master Mind group and what you
supply any knowledge I require?"vision for the group. Get ideas from the others
Ford had a mastermind group literally at hiswho come and ask them what they would like to
fingertips; not for answering foolish questions, butreceive AND equally important, what they think
to help him with every aspect of his business.they have to give. Once everyone sees how he
While many of us don't have Ford's resources,or she will benefit, talk about how you would like
there is no reason why we can't put together ato have it structured and set a date and time to
mastermind group for ourselves. Savvy businessmeet again.
persons are doing this every day and if you don'tHow do I structure a group?
already have one, I hope after this, you willHave an idea about how often you would like to
consider putting one together.meet. Meeting once a month is a good place to
What is a Mastermind Group?start. Some mastermind groups are loosely
A Mastermind group is a group of people whostructured and will have a question like, "What do
agree to act as resources, for one another. Eachwe do to increase sales in this market?" or "How
is committed to the welfare of the members ofdo you handle competitors?" to which all members
the group and growth of one another's business. Icontribute their perspective. Even if you are in a
belong to two such groups and they differ slightly.different field, you can benefit from the ideas of
One consists of 7 other professionals fromthe other members.
different fields. We meet monthly for lunch at aYou can also be very structured. In my first
local restaurant and talk about our business. Theregroup, we are actually timed: 5 minutes to
is a structure. Each member takes turns talkingdescribe our situation, 5 minutes of feedback. This
about his or her business and then we are openmay seem rigid, but in truth, you learn to be very
for feedback and advice. We are committed tosuccinct in describing your challenges and likewise
being totally honest to one another andyou get very direct laser like advice. This helps
confidential about what we discuss so that weyou cut through the storytelling, the excuses and
can speak freely about where we are with ourexplanations and get to the heart of the matter
business. There is no posturing, trying to appearquickly. Have a definite start and end time. Those
more successful than we really are.who arrive on time, should be allowed to present
We are there to get practical advice from onetheir issues first, latecomers can still benefit from
another and if one has a particular expertise in thethe discussion and can contribute to solutions
area of difficulty, we can schedule a one on oneeven if there is not time to present their problem
time with that member. The benefit is that I getto the group.
to use them like a board of directors and runIt is always a good idea to leave a few minutes
ideas by them knowing that they have expertiseto wrap up and see what each person got from
in different areas and have a fresh point of viewthe meeting or if there is unfinished business. No
about my business.matter where you are in your business, you can
My other mastermind group is a group ofalways benefit from the knowledge and expertise
coaches. We meet twice a month on aof others. And you don't need to have them on
conference call because we all live in differentpayroll like Henry Ford either.