Why Americans Love Kitchen Appliances (And Why Investing in Them is Never a Waste)

For decades, buyers of American high-end homes,Interestingly, because I invest heavily in the
condos and lofts have often been happy to investInternet portion of my business, I regularly
in nearly commercial-grade kitchen appliances,receive inquiries from European buyers who later
even if they personally didn't intend to use themtour local listings in my presence. Do these
much. They believed that doing so would increasecustomers gasp in disgust at the sight of large
the resale value of their home.refrigerators with water dispensers and ice cube
Meanwhile, as a Minneapolis realtor, I havemakers? No! They gush at them, for truly
observed that our newest condos and loftskitchens represent the heartbeat of homes
continue to come with full-size refrigerators,across the world.
ovens, microwaves and dishwashers, even in lightIn addition, it is worth noting that Americans
of the current recession, and even though thesetraditionally shop for groceries once weekly, as
homes are likely to be inhabited by only one oropposed to the European practice of visiting the
two people. This is true even as the value ofmarkets two or three times per week. As a
energy conservation becomes more and moreresult, Americans quickly recoup any added
accepted within American households.refrigeration expenses in saved gasoline costs.
Why?Besides, home buyers and developers interested
Because Americans love their kitchens-and thein energy conservation can always invest in
kitchens of others! Guests at our partiesEnergy-Star appliances, which by definition use at
congregate in this favorite room as if it were aleast 20 percent less energy than federal
pre-planned destination. Relaxing in the kitchengovernment requirements, for a given size of
typically places guests in close proximity to theappliance.
hosts and the hard work and planning put forth onIn the past, it is possible that some of the
their behalf.perceived value of kitchen appliances derived
It should not be ignored that the hard work andfrom status symbol. Today, however, the value
planning were made considerably easier bycomes from function and utility. More and more
top-notch and, yes, large kitchen appliances. TheAmericans eat and entertain at home, saving
extra capacity inspires cooks to keep trying morerestaurants for the most special occasions. The
and more difficult things. Also, just because aincentives to eat at home are particularly relevant
home is inhabited by only one or two people, itin a state like Minnesota where groceries are
doesn't mean that the owner will never bake aexempt from sales taxes at the same time our
pie, use a large jelly-roll pan, or prepare a turkeydowntown restaurants are pummeled with sales
with stuffing.taxes as high as 10.77 percent.
Some environmental advocates, questioning theGiven the New Frugality, spending money on
value of large kitchen appliances, say thatkitchen appliances is not only not a waste; it's an
Americans ought to imitate their Europeaninvestment likely to increase the resale value of
counterparts who are more accustomed toyour home even more than it did before.
smaller refrigerators and appliances.